diff --git a/content/posts/leaving-meta/index.md b/content/posts/leaving-meta/index.md
new file mode 100644
index 00000000..026a623b
--- /dev/null
+++ b/content/posts/leaving-meta/index.md
@@ -0,0 +1,29 @@
+---
+title: "Leaving Meta & how to reach me"
+emoji: 🌊
+date: 2025-01-31T14:13:45Z
+summary: I'm leaving Instagram & Facebook. I want less corporation in my human connection; here's how to reach me! ☺️
+tags:
+- internet
+- social
+---
+
+I'm leaving Meta's platforms wherever I can. Soon that'll be Facebook and Instagram, and one day (I hope) WhatsApp too.
+
+**tl;dr**: Pick any of these that work for you to contact me, or follow me: [This website](/), {{< social email >}}, {{< social signal >}}; {{< social bluesky >}}, {{< social mastodon >}}, {{< social pixelfed >}}, [RSS](/index.xml).
+
+I doubt anyone will be particularly surprised I'm deleting Facebook & Insta, I've barely been active on these sites for years and even failed a [promise to leave before](/posts/goodbye-big-social/), but this time feels different. This post serves as their tombstone for me.
+
+## How to keep in touch?
+
+One thing I've missed even _within_ these platforms for a few years now is actually being able to _follow along with my friends' lives_ (that's you!) instead of getting lost in adverts. Even though I'm trying to be more intentional about reaching out to people, I still miss chatting with so many of you, and that sucks.
+
+So, if you want to **contact me for a chat** instead, you can always send me a message on {{< social signal >}}, or a good old {{< social email >}}.
+
+And if you'd rather **follow my world passively**, you can too! This site is the core of anything I post online now, but everything gets copied elsewhere to make it easy for you. **Photos** go to {{< social bluesky >}} and {{< social pixelfed >}}, **"tweets"** go to {{< social mastodon >}} and {{< social bluesky >}}, **articles** go to all three.)
+
+(If you know what [RSS](https://en.wikipedia.org/wiki/RSS) is then you probably already know there are feeds everywhere here, including a ['podcast' of sorts](/podcast), for posts with recordings.)
+
+## Why are you leaving Meta?
+
+I'm at a bit of a loss as to what to say here. I hope it's telling enough that I'm cautious of explaining _why_ I'm leaving Meta in a publicly accessible place? If you'd like to chat about it, just get in touch! Perhaps we can even go for a bite or a drink too.
diff --git a/layouts/shortcodes/social.html b/layouts/shortcodes/social.html
index 7d00c9d9..95aae62f 100644
--- a/layouts/shortcodes/social.html
+++ b/layouts/shortcodes/social.html
@@ -7,7 +7,7 @@
   {{- end -}}
 {{- end -}}
 {{- with $details -}}
-  <a href="{{ .url }}" target="_blank" rel="{{ if .rel }}{{ .rel }}{{ else }}me noopener{{ end }}" title="{{ .name | humanize }}">{{ .name }}</a>
+  <a href="{{ .url }}" target="_blank" rel="{{ if .rel }}{{ .rel }}{{ else }}me noopener{{ end }}" title="{{ .name | humanize }}">{{ .name | humanize }}</a>
 {{- else -}}
   {{ errorf "Unknown social: %s" $medium }}
 {{- end -}}
\ No newline at end of file